Which size should I choose? Pregnant and wearing it now: your size today Pregnant and buying for after your baby arrives: one size bigger, as your bust grows when you start feeding Already feeding: your size today Every outfit can be let out by one size, so it grows with you.
Maternity size guide.
Which size should I choose? Pregnant and wearing it now: your size today Pregnant and buying for after your baby arrives: one size bigger, as your bust grows when you start feeding Already feeding: your size today Every outfit can be let out by one size, so it grows with you.
Size guide
Your size. Right now. Not the size you used to be.
Your body is changing. Our sizes are designed for that. Measure yourself today — not your memory of what you once were.
Use a soft tape measure. Stand naturally. Breathe out gently before reading. Do not pull the tape tight.
1
Bust
Measure around the fullest part of your chest. Keep the tape parallel to the floor. Leave room for one finger — do not pull tight.
If pregnant: measure as you are today, not your pre-pregnancy size.
2
Waist
Measure around your natural waist — the narrowest part, just above your navel. Bend to one side first to find where your torso naturally creases.
If pregnant or postpartum: skip waist. Use bust and hip measurements only to find your size.
3
Hip
Measure around the fullest part of your hips and seat — usually 18–23 cm below your natural waist. Keep the tape parallel to the floor.
Postpartum: hips may be wider than pre-pregnancy. Measure as you are right now.
4
Chest (for gowns only)
Measure around the fullest part of your chest, tape comfortably snug. This measurement is used for maternity gown sizing only.
See the Maternity Gowns section below for the gown-specific chart.
Size chart
India sizes first. EU and UK shown as reference only.
These are body measurements — not garment measurements. Measure your own body and find your number below. The finished garment will be cut larger because ease allowance is built in (±5 cm on bust, waist, and hip) so it drapes and moves comfortably. If you measure the garment flat and it appears bigger than the chart — that is intentional and correct.
Key rule: If your bust and hip measurements fall in different columns — always choose the larger size. When in doubt, size up. A size larger drapes beautifully. A size smaller restricts.
Size system
XS
S
S/M
M
l
xl
xxl
India
XS
S
S/M
M
L
XL
XXL
EU / French
32
34
36
38
40
42
44
UK / AUS
4
6
8
10
12
14
16
Your body measurements — centimetres
Bust (cm)
81
86
91
96
99
107
114
Waist (cm)
66
71
76
81
84
91
99
Hip (cm)
89
94
99
104
107
114
122
Your body measurements — inches
Bust (in)
32
34
36
38
40
42
44
Waist (in)
26
28
30
32
33
36
39
Hip (in)
35
37
39
41
42
45
48
Still unsure of your size? WhatsApp our team. We will help you find the right size for your body and your stage. A real person responds.
Gowns are sized using chest measurement — not bust. Measure snugly around the fullest part of your chest. All measurements in inches.
These are body measurements — not garment measurements. Measure your chest and match to the chart. The finished gown will be cut with ease so it drapes and flows on your body.
Gown lengths
Midi
48 inches
Hits around mid-calf. Comfortable for everyday wear and hospital gowns. The most practical length for recovery and daily movement.
Maxi
53 inches
Full-length, flowy. Ideal for maternity shoots, events, and special occasions — the Élan occasion length.
Length note: Length may vary slightly depending on dress pattern, style, and custom requirements.
Seam allowance: Each gown has approximately 1.5 inch side seam allowance — this allows comfortable adjustment up to the next size. With careful alterations, gowns can sometimes be extended up to two sizes larger.
Gown measurements
How to use: Find your chest measurement in the highlighted Chest row. That column is your gown size. If between sizes, choose the larger.
Measurement
S
M
L
XL
XXL
3XL
Chest (in)
36
38
40
42
44
46
Armhole (in)
16
17
18
19
20
21
Yoke (in)
9.0
9.5
10.0
10.5
11.0
11.5
Front neck depth (in)
6.0
6.5
6.5
7.0
7.5
7.5
Ordering a gown for a specific event? Tell us your event date and we will confirm dispatch in time. Made to order — dispatched within 7–10 working days.
Standard size charts were not built for pregnant and postpartum bodies. These four notes were written specifically for you.
🤰
During pregnancy
Always measure as you are today — not your pre-pregnancy size. In your third trimester, size up one from your measurement result. Our garments have 5 cm of ease built into bust and hip.
🌿
Postpartum — Held recovery wear
Size using hip measurement only. Recovery garments sit below the scar zone — waist measurement is not relevant. If between sizes, always size up. The body is healing. Give it room.
🤱
While nursing
Size by your bust at its largest — usually just before a feed. Our nursing openings are designed for ease regardless of how your cup size changes week to week. Do not size down.
📏
Between sizes?
If bust and hip fall in different columns — always go with the larger. A size larger drapes beautifully on a changing body. A size smaller restricts. When in doubt, size up.
Fit tolerance
Our garments are made with a small tolerance built into every measurement. If your body measurement falls within the tolerance range of a size, that size will fit you well.
What this means: Premium garment construction always includes tolerance. A ±5 cm tolerance on bust means if your bust is 93 cm and the size M bust is 96 cm, size M will still fit you well.
Bust± 5 cm / 2 in
Waist± 5 cm / 2 in
Hip± 5 cm / 2 in
Shoulder± 0.5 cm / 0.1 in
Top length± 0.5 cm / 0.1 in
Sleeve length± 0.5 cm / 0.1 in
Thigh circumference± 2.5 cm / 1 in
Trouser hem± 0.5 cm / 0.1 in
Still not sure?
Talk to a real person. Not a chatbot.
Our team will help you find the right fit for your body, your stage of pregnancy or recovery, and the specific garment you are considering. No waiting. No automated responses.
Blush pink cotton hospital and recovery dress with full button-down feeding access, a frilled V-neck and flutter sleeves
NARRATIVE PRODUCT DESCRIPTION There is a particular hush to the early days. Late nights, a small warm weight on your chest, and the quiet sounds only the two of you understand. Murmur was made for that hush.
In the softest blush pink, the fabric is scattered with hand-sketched sleepy teddy bears and tiny rosebuds. It's sweet without being childish, like a nursery lullaby you can wear. A delicate ruched frill traces the V-neckline, and airy flutter sleeves sit lightly on the shoulders, keeping you cool through long hospital days and warm afternoons at home.
The fitted yoke rests above the bump and releases into soft gathers that fall to a graceful midi length. There is plenty of room to grow into, and plenty of room to breathe afterwards. Buttons run the full length of the front, so feeding, skin-to-skin, and check-ups are simple and unhurried, with no lifting and no fuss.
It's fully lined for comfort and coverage, with pockets for the small things you'll want within reach.
Some of the most important conversations happen without words.
DETAILS Fabric: Soft cotton Colour: Blush pink with sketched teddy bear and rosebud print Feeding access: Full-length button-down front Fit: Empire yoke with gathered skirt; relaxed and roomy through the bump Neckline: V-neck with ruched frill trim Sleeves: Flutter sleeves (sleeve customisation available) Lining: Yes Pockets: Yes Length: Midi, falls to mid-calf on the model. Length customisation available Best for: Hospital bag, delivery, postpartum recovery, nursing at home
Designed with a deeper understanding of motherhood
Every piece at ALL US WOMEN is designed by a mother, for mothers. We obsess over every seam, every opening, every detail — so you can focus on what matters most. Thank you for trusting us on this journey.
